BA Media and Communication
1341A
Local Places:
45 (For First Year and Advanced Standing I Entries)* and
25 (For Senior Year Entry)
Non-Local Places
(For Overall Direct Applications):
Around 300
2 Years (For Senior Year Entry)
3442 8677
* for JUPAS and non-JUPAS admissions
The Department offers a range of innovative degree programmes designed to train versatile professional communicators for the age of media convergence and information integration. Graduates are well positioned for diverse careers in the media industry and communication sectors in businesses and government organizations.
Entrance Requirements for Direct/Non-JUPAS Applicants
To be considered for admission, you must satisfy the General Entrance Requirements.
For senior-year (Advanced Standing II) admission, applicants are normally expected to have completed an Associate Degree/Higher Diploma with a cumulative grade point average (CGPA) of ≥3.0 or an equivalent overall mark, or a credit award, AND to have attained at least Level 3 or above in HKDSE English Language and Chinese Language or an equivalent qualification.
For details of the programme’s curriculum structure, please visit the ‘Undergraduate Catalogue’.
This major aims to provide students with current knowledge of theories and practices of media and communication from an interdisciplinary perspective. It seeks to develop students' critical and creative abilities in discovering and understanding the processes and structure of media and communication in their daily lives. By comparing and contrasting real-world examples, students will be able to apply the relevant theories and appropriate methods to analyse the interplay between media and society in various contexts and at different levels. The integrated curriculum is also designed to provide opportunities and platforms for students to explore their potential as well-rounded professional in media-related fields.
This major prepares students to become internationally oriented professionals with a broad knowledge of and integrated skills in media and communication industries, including advertising and public relations, multimedia publishing and journalism and creative information technology. Graduates are well positioned to pursue diverse careers in various public and private sectors.
