This course is designed to introduce students to visual communication in a critical and creative perspective through visual imagery and media. Students will learn the concepts, theories, aesthetics, and skills of visual communication, covering visual persuasion, visual representation, visual analysis, visual literacy, cultural and ethical issues, and others. Emphasis will be placed on the ability to conceive innovative ideas and solutions for specified communication issues.  Upon successful completion of this course, you should be able to:

• Discover and analyze the concepts and theories of visual communication
• Develop the critical understanding and perspective of visual imagery and media
• Learn to apply visual theories into practice
• Create innovative and effective communication projects