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MKT8630 - Doctoral Studies: Marketing Modeling

Offering Academic Unit
Department of Marketing
Credit Units
3
Course Duration
One Semester
Pre-requisite(s)
Any research methodology course at postgraduate level
Course Offering Term*:
Semester B 2024/25

* The offering term is subject to change without prior notice
 
Course Aims
The course focuses on the quantitative modelling of business processes. The course aims to provide doctoral students with an in-depth exposure to major issues in related research.

Assessment (Indicative only, please check the detailed course information)
Continuous Assessment: 100%
 
Detailed Course Information
MKT8630.pdf

Useful Links
Department of Marketing