This Master-level course in the College of Business focuses on the utilization of large language models and prompt engineering techniques for enhancing business applications. Students will explore the capabilities of state-of-the-art language models, such as ChatGPT, and learn how to effectively tailor prompts to generate desired outputs. The course will cover topics including natural language processing, text generation, sentiment analysis, and language model fine-tuning. Through a combination of theoretical lectures, hands-on exercises, and real-world case studies, students will develop the skills to leverage large language models for various business use cases, such as customer service, content creation, and market research.