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FB6874P - Business Strategy of Sustainable Growth in the Digital Era

Offering Academic Unit
College of Business
Credit Units
1
Course Duration
Intensive mode: 2 Days
Course Offering Term*:
Not offering in current academic year

* The offering term is subject to change without prior notice
 
Course Aims

This course aims to: 

(1) Help students identify core competitive advantages and discover growth opportunities in the digital age; 

(2) Help students acquire the ability to design digital business models; 

(3) Help students understand what a digital strategy is and how to build a digital ecosystem.


Assessment (Indicative only, please check the detailed course information)
Continuous Assessment: 100%
 
Detailed Course Information
FB6874P.pdf