Innovation and Entrepreneurship in Global Business
2024-25 Sem A
2024-25 Sem B
2 - Study of Societies, Social and Business Organisations
College of Business
Management
3
B2, A2
40%
No
English
English
PILO 1
PILO 2
PILO 3
PILO 4
PILO 5
PILO 6
PILO 7
PILO 8
PILO 9
PILO 10
ATTITUDE
ABILITY
ACCOMPLISHMENT

Global business practices and global business worldviews inform and impact each other. This class addresses social, psychological, sociological, political, technological, economic, and scientific forces that drive revolutions and shifts in global business practices. We will discuss some revolutions in global business practices and address their origins, impacts, and implications while illustrating them with best global practices: What is the Steve Jobs Formula and why it works? How has Bill Gates reinvented Philanthropy? Is Starbucks green or greewashed? How does Google foster creativity by turning the office into a playground? How does HSBC operate as the world’s local bank? What might McDonalization and Cocacolonization of Hong Kong and the world look like?

CRN Section Term Type Capacity Day Time Building Room Instructor
14778 14778S01 2024-25 Sem A Seminar 80 Mon 09:00:00 - 11:50:00 LI 1511
  • Prof. ZHU Martin
  • 15207 15207S01 2024-25 Sem B Seminar 80 Tue 09:00:00 - 11:50:00 YEUNG G4702
  • TB MGT003